News, Updates, & Resources

Creating a successful new business launch (Video)

In this video, I'll be discussing several techniques to make sure your new business gets off to a smooth start. Thanks for watching.

Relationship Building Isn’t Sales Pitching

After doing a business expo yesterday, collecting business cards, meeting people who came over to our paid table to sell us their stuff (that’s fodder for another blog) we got ready to do follow up. An important part of networking, but not the topic of this blog. This...

The Power of the Spoken Word

(Or why I enjoy being interviewed) It started with Sister Camille, my first grade teacher at Holy Child Jesus. The comment from my first report card through 8th grade at HCJ always had a line that read “Catherine is a delightful student and very bright. But she is...

Auto Response or Auto Oops

Mistakes happen. It's part of life and we should all get a good laugh out of mistakes. At some point, I hope. Sometimes, a mistake can cost us business. Especially when someone takes the mistake personally. Auto response is an amazing thing. Whatever automated email...

Is Your USP really Unique?

Your USP is your Unique Selling Proposition. Is yours really unique? If you've ever been to a networking meeting or leads club, you've probably done an exercise where everyone states their USP. "Tell us what's unique about you," the group leader asks. "Tell us why we...

Relationship Building Isn’t Sales Pitching

After doing a business expo yesterday, collecting business cards, meeting people who came over to our paid table to sell us their stuff (that’s fodder for another blog) we got ready to do follow up. An important part of networking, but not the topic of this blog. This...

read more

The Power of the Spoken Word

(Or why I enjoy being interviewed) It started with Sister Camille, my first grade teacher at Holy Child Jesus. The comment from my first report card through 8th grade at HCJ always had a line that read “Catherine is a delightful student and very bright. But she is...

read more

Auto Response or Auto Oops

Mistakes happen. It's part of life and we should all get a good laugh out of mistakes. At some point, I hope. Sometimes, a mistake can cost us business. Especially when someone takes the mistake personally. Auto response is an amazing thing. Whatever automated email...

read more

Is Your USP really Unique?

Your USP is your Unique Selling Proposition. Is yours really unique? If you've ever been to a networking meeting or leads club, you've probably done an exercise where everyone states their USP. "Tell us what's unique about you," the group leader asks. "Tell us why we...

read more

Is Your Networking Introduction Irresistible?

There you are, at a cocktail party, a networking mixer, or your weekly leads group meeting. It's your turn to speak. Someone asks, "what is it that you do." You're not prepared and you go off on a list that starts each sentence with "I do this..." You then conclude by...

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Do You Sometimes Feel Like an Impostor?

There is a term I first heard fairly recently that explains a lot and sends chills down my spine. The term is “impostor syndrome.” Of course, once I heard John Lee Dumas talk about it, I heard everyone talking about it. Which is how most things go in life. My first...

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Breaking Up with your Networking Group

Networking, interaction with other humans to create relationships that are mutually beneficial, (my definition) is the way business gets done. From the part-time Avon lady to CEOs of multi-billion dollar corporations to politicians, business gets done by networking...

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You’re Not Addicted, You’re in Denial.

I enjoyed school and always did well. But where I truly excelled was reading. If there were words, I read them. Summer book club at the library and I got a ton of awards for finishing so many books. Even today I tend to read 2 to 3 books at a time. I enjoy...

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Shoe Boxes and Statements and Receipts…OH MY!!

I think one of the biggest reasons I am both an entrepreneur and work with my husband is because my parents were business owners who worked with each other until my father passed away. My mother continued to run the business until she retired. But that’s not what this...

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Is That Really You?

Working with a client who happens to be a photographer, the thought came to mind again, as it often does, who the heck do you think you are fooling with that picture of you? You know what I'm talking about. You pick up a business card or look at the website and on the...

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Fall Down Seven Times – What Superbowl VI Taught Us

There is an old Japanese proverb that very succinctly gives us the secret to success, the answer to life's questions. Fall down seven times, get up eight. That's it. All of us will fall down in life. Many times. The secret is to get up again and not to stay down. Love...

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What’s In A Name?

I noticed a trend in businesses lately. More specifically, in business names. I call it the “let me downgrade my competition, while playing off their name, while coming up with something I think is more clever in a name,” syndrome. I first noticed it with moving...

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Who Is Your Ideal Client?

If you haven't defined your ideal client, you may be missing out by speaking to people who aren't your potential customer at all. Use our FREE worksheet to target the right market for your business.

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